And who says that on weekends where one venue hosts all three series—Sprint Cup, Nationwide and Camping World—that each race has to have a separate date to itself? Why can't we have, say, a Nationwide race in the afternoon and a Trucks race at night provided the facility has lights? Or, why can't we have a Trucks race in the morning and a Nationwide race in mid-afternoon?
Another possibility—although NASCAR is not in the travel agent business—is to have racetracks sell combination packages that include tickets to races and perhaps discounted room rates at area hotels. This way, such deals would assure hotels that they will sell most, if not all, their rooms—rather than having to jack up rates and wonder if they'll be at full capacity or not. This way, fans may be more amenable to digging a bit deeper into their wallets, don't you think?
Fans that want their money's worth—or more for their hard-earned cash—are typically also the most diehard fans in NASCAR. That's why races that have value-added entertainment typically tend to draw more fans through the turnstiles than those that are strictly just racing and no sideshows, so to speak.
I've been at numerous venues—Richmond and Texas immediately come to mind as two of the best—where they've attracted more fans to purchase tickets with pre-race concerts and other forms of entertainment.
Another thing to consider is being creative with ticket packages. Sell fans higher-priced tickets to Sunday's Sprint Cup main event, and then offer them another ticket to Saturday's Camping World or Nationwide race at either 50 percent off—or maybe even for free.
If fans think they're getting a lot more for their money, they'll be more apt to spend said money. While the Chase for the Sprint Cup, which just completed its 10th edition, has injected a great deal of excitement into the sport, one obvious thing that should be changed has yet to be.
If NASCAR would simply add two different tracks for each Chase, perhaps in some form of round-robin format, I'm willing to bet tens of thousands of fans would flock to see a Chase event at places like Bristol, Kentucky, Indianapolis, Sonoma and even Daytona. I'm not advocating getting rid of all 10 tracks currently in the Chase.
A race has a buildup, like the plot in a book or a movie. But ratings tumble. Fans grumble that there are, or seem to be, more advertisements wedged into a telecast. So there is no continuity, no unspooling of the narrative thread. Favorite drivers have retired, replaced by younger drivers with less Southern charm, and longtime sponsors to whom fans have shown brand loyalty have left the sport. Times have changed.
TV ratings are falling in almost every sport. But the decline is steeper. Only 48, tickets were sold for a race last month at Bristol, a speed bowl with a capacity of , Definitely not. But there is no denying that any sport loses some of its appeal when your favorite contender hangs up their boots for good. There are lots of other possibilities when it comes to what causes these declines in viewership and attendance.
Some say that the racing is not the same , and this goes hand in hand with the idea of safety. It could be perceived that less is tolerated in the modern era in the way of contact, in order to reduce the chances of big, dangerous crashes. This makes some fans think that the racing itself has changed and become too easy.
Again, this is really the wrong way to look at it, as it is almost more exciting to watch drivers get super close to one another and still manage to avoid colliding. Not only is it safer, but it is often more entertaining. This is an essential part of F1 for example, where the slightest touch can mean disaster. The cars are also very different to what they used to be.
The cars were intended to be stock cars, that is cars that have not been modified from their original factory configuration. Obviously, some modifications can be made now, but the idea is that the cars being raced resemble those that fans could go and buy for themselves from a dealership. They are built as a shell, in order to look like the cars they represent, but in truth they are miles away from them.
Some of the vehicles do resemble their road counterparts well, but many believe that the link and connection felt between fans and those on the track has been gone for years. Plus, it is worth considering the idea of old fans outnumbering the new fans. The sport needs to bring in a new era of fans continuously, and this could be the difficult part.
People of all ages enjoy car racing, but at a young age there are lots of other sports that are far more accessible to kids. Football, basketball, athletics and tennis are all easy sports for kids to get into with minimal equipment and cost. Car racing usually involves the kids being involved in expensive karting when they are younger, which is just not as common as other sports. This means the kids are relying on finding an interest through their parents or friends , in a sport that they will most likely never be able to compete in themselves.
You can watch basketball on the TV and get right into it, knowing you can go down to the court yourself with some friends and emulate what you were seeing on the screen. Via Bizjournal. Via Wallpapersafari. Via Raving. Via Drivemag. Via Montrealgrandprix.
Via Wired. Via Sacramentobee. Via Charlotteobserver. Via Econsultancy.
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